Jumia expands its operations in Cameroon

The e-retailer Jumia has just announce the signing of a partnership agreement with Cameroon Postal Services (Campost), the Cameroonian public post office, in order to expand its network in Cameroon. “This is very good news for the populations of remote towns in all the regions of Cameroon, who can now benefit from great offers.

They just need to go to their Campost branch and request to talk to the dedicated agent, to see the available goods, and place their orders. Deliveries take between 1 to 10 days, depending on the town and the region; and the tracking, security and transport of the goods are fully guaranteed”, Jumia explains in its communiqué.

The e-retailer, who celebrated this year its second year of operation in Cameroon with a performance of one million orders, thus expands its network with the 234 post office branches spread throughout the country, and can now rely on the fleet of Campost.

But more importantly, Jumia capitalises of the results of the FCfa 32 billion e-post project financed by Eximbank China which enabled the interconnection of all post office branches in Cameroon through the deployment of over 710 km of optic fibre.

One can recall that in October 2014, the Cameroonian government had launched a study to optimise the e-post project, which datacentre is “predisposed to host the e-retail, e-banking, e-money, e-health, e-education and e-government platforms”, the Ministry of Posts and Telecoms specifies.

First company to take advantage of this opportunity created by the e-post project, Jumia should, thanks to an extended coverage of the country, contribute to improving the e-retail penetration rate in Cameroon, which currently peaks at 2%, according to experts’ estimates.